Welcome2Joburg: Call for Prize Sponsors
The Welcome2Joburg partnership between SATSA and Joburg Tourism has launched, creating a coordinated route to market for Johannesburg’s tourism products and experiences. We have already received Joburg packages from participating businesses and welcome more. The programme connects destination marketing with packaged offers & products, helping visitors discover the city and move towards enquiry or booking.
Have another package to offer, or hearing about the project for the first time?
Good news: we have streamlined our online form, so please click here to express your interest, or contact our Project Manager, Chris Dykes, at support@welcome2joburg.co.
Now, particiapte the the competition
The Welcome2Joburg Competition offers another way to get involved: contribute a prize or special offer that introduces consumers to your business.
This call is exclusively for products and experiences within the City of Johannesburg, Muldersdrift and Cradle of Humankind. We welcome accommodation, tours, activities, dining, wellness, entertainment, local gifts and transport linked to Johannesburg experiences.
Contribute to a main prize package, offer a smaller spot prize or collaborate with another Joburg business.
Why a Competition?
It gives us a compelling way to showcase Johannesburg, stimulate interest, and grow a permission-based consumer audience we can engage beyond the giveaway.
Our last competition (Western Cape Adventure Competition sponsored by Wesgro) resulted in 36,000 direct consumer contacts generated and 6,000 participant-led consumer insights which contributed to a consumer trends report.
What you will gain
- Exposure and engagement: Promotion through campaign emails, social media and participant communications, with opportunities for consumers to discover your social channels.
- Your own trackable link: A personalised competition link and branded banner, with reporting on valid referred entries and other available performance measures.
- Permission-based connections: Agreed contact details of entrants referred through your link may be shared only where they separately opt in to marketing from your named business, under approved data-sharing arrangements. Entry does not automatically subscribe someone to your marketing.
- Ongoing visibility and insights: Spot prizes, suitable featured offers, and access to planned aggregated consumer trend findings.
- Benefits will match your contribution and be confirmed in an agreed sponsor package. Competition entry remains available without sponsor marketing consent.
You can also win
It’s not only competition entrants who stand to win! The prize sponsor who generates the most valid, unique entrants through their personalised competition link (you will be well trained on this, don’t worry) could win a media pack worth R38,000, including:
- An AppCity online audit valued at R8,000
- A Reel Stories promotional shoot valued at R30,000
The reward is subject to confirmation of partner participation, package value, content rights and eligibility rules before the competition launches.
Submit your prize
Click here to submit your prize or questions via email and include:
- Your business name, Johannesburg location and contact details
- Prize description, retail value and number of people covered
- Validity dates, booking conditions and exclusions
Our team will confirm how your contribution fits into the competition and agree your sponsor benefits. Cannot contribute a prize? You can still be featured by offering a discount voucher. Tell us about it here.
Or you can help us share the competition. Promotional material will be provided with the competition launch.
