Well, we’ve made it! 2017 has come and gone with many opportunities, continued growth in arrival statistics and its fair share of challenges for the industry. One of my personal adages is that the best things in life are forged, not crafted. This was borne out in SATSA’s evolution in 2017. We emerge at the end of year, stronger and more unified as an industry body.
To reflect on the year that’s been, an enormous amount of time was invested in streamlining SATSA’s policies, processes, finances and operations. With a strong board of Directors and well-functioning Chapters, we are in a strong position to drive SATSA’s objectives and aims in 2018.
We also made some major headway with some of our other initiatives including the setting up of the Garden Route Chapter (which got off to a flying start) and progress on the Tourism Conservation Fund. For a more detailed look at our many 2017 highlights click here.
I would like to say a big thank you to all the SATSA members who have supported the Association by their generous contributions in kind from free transfers to comped accommodation. Furthermore, a massive thank you to my incredible COO Hannelie Du Toit, who has been immense in righting the ship from an administrative and compliance perspective. I am privileged to have a small but powerful team at SATSA and want to thank Maria, Tintswalo, Hoosein, Kim, Sharon, Robi, Pule, Celeste, Lin and the two Pats for all their hard work and support this year. I also want to pay a special thank you to the SATSA Chairman, Gavin Courtenay. Through the arduous challenges we faced this year, he was always available with both time and wisdom. To the SATSA Board of Directors, thank you for the support and faith in keeping the Association in the right direction.
A reminder, that SATSA Head Office will be closed between 22 December 2017 up until 8 January 2018. For any urgent assistance during this time, please do not hesitate to contact myself on 083 391 5666 or Hannelie du Toit on 083 600 3555.
Key areas on the radar for next year include: extracting greater value from the SATSA brand by formalising tie ups with outbound associations in key source markets, extending the SATSA footprint and brand into the SADC region and really supporting the Tourism Conservation Fund in order to secure the future of tourism in South Africa. As always, we are open to any other suggestions or ideas member have about what needs to be tackled. We look forward to hearing from you.
On that note, we’d like to wish all our members Happy Holidays and a successful busy season. Thank you for your ongoing support over the course of the year and we look forward to engaging with you in 2018.